Ralph Lauren's projections set the taste and definition

Although the technology has been around none of the luxury brands have attempted to create a projection like this one. RalphLauren.com presented the ultimate fusion of art, fashion & technology at the New York women’s flagship at 888 Madison Avenue. Visit their website at ralphlauren.com

Watch as the London flagship at 1 New Bond Street disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.

Learn how it's made in the video below.